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About

HELPING PEOPLE LIVE FREER LIVES

The New American Dream

 

The last century can be characterized by addition: larger homes, faster cars, and more stuff. It yielded many fruits, but also created a culture and economy that values growth for growth’s sake.

URBANEER® wants to help people realize the New American Dream, where growth promotes happy, responsible, meaningful lives. In this dream, the homes that we build and the products we produce are designed to improve lives and the planet, not merely bottom lines. In this dream, technology and innovation allow people to use less, thereby simplifying their lives and cutting down their environmental footprints, while improving the quality of their lives.

In 1998 URBANEER® founders Bruce & Brenda Thompson moved to Europe, where their perspective of the home and urban living shifted drastically. In Munich, they were introduced to compact living and portable kitchens; in Barcelona, they experienced a compact, walkable and community rich urban living experience for the first time; and in Germany they saw how compact luxury automobiles were re-imagined, not just downsized versions of their larger counterparts.

 

Inspired, Bruce and Brenda began thinking about how living spaces could be impacted by technology, urban migration, and social trends. After returning to the U.S. they realized that the last century has been characterized by addition: larger homes, faster cars, and more stuff. They saw that it had yielded many fruits, but it had also created a culture and economy that values growth for growth’s sake.

Today, we are in an era of increasing urban density, shrinking living spaces, and a stagnant construction industry. We are also in an exciting era of innovation that has the potential to radically transform how and where we live. URBANEER® wants to help people realize the New American Dream, where growth promotes happy, responsible, meaningful lives. In this dream, the homes that we build and the products we produce are designed to improve lives and the planet, not merely bottom lines. In this dream, technology and innovation allow people to use less, thereby simplifying their lives and cutting down their environmental footprints, while improving the quality of their lives.

If you are interested in bringing your space into the 21st century, contact us and find out what we can do for you.

We've got a lot of innovation to share

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